Saturday, October 1, 2011

iWriter: Can It Serve Your Publishing Needs?

The iwriter platform has certainly earned some of the early naysaying it's received, but there's another facet to the site that a lot of publishers have probably overlooked. In the high-tiered dimension of iwriter, there exist writers who are friends with grammar, style, and tone. These sparkling inksmiths might visit the lower tier once in a blue, but the likelihood is slim you'll see them very often in that section of the iwriter woods. If your thinking of writing the site off completely, you might want to give the pros earning top marks a try.

Before you grimace with the assumption that iwriter's rates will only deliver horribly botched writing that can't be salvaged, consider its hidden tier. At the general tier, writers are sorely underpaid (at the time of this writing it's close to half a cent per word when they get their cut...), but once they break through 20 projects and have earned a current sum of at least 4 stars, they can easily earn .02 per article in the upper tier.

The upper tier saves iwriter from a swarm of spinware-variation plagiarists. If a writer can pay rent writing for you, they won't need to rush and can take time and pride in their work. Factor in the following tips when you purchase iwriter items, and you'll find excellent writers and copywriters you can return to again and again:



1.Pay For Quality

Article costs can mean the difference between acquiring an article for your site that inspires visitors to return with friends or leave with a snap judgment about the worthiness of your website that isn't in your favor. If you're using your pieces for backlinks, you might do well in the general pool, but if you're looking for pieces that will win loyal readers, pay for the talented scribes to contribute their ink to your cause. The iwriter site treats its publishers far better than its writers. Expect high-turnover of who is available until this changes, and give writers you love an incentive to log in and look for your projects specifically.

It helps if you know which authors are in line with the voice you're seeking. Look for links or mentions of places you can read writer samples on their profiles (maybe even make a request to iwriter to allow writers to show samples of their writing quality on the hire page), or throw a few cheap assignments into the writing pool and keep track of the writers that display talent (even the high-tier writers have a start in the low-tier for their first twenty 4-star (or above) rated assignments.

If you get a beyond unacceptable piece from a writer that is gaming the system, you can always reject it and try again. Be careful with rejections, though. Because there are some “publishers” who seem to like to reject more than they receive, writers will guard against potential scammers that are stealing articles without paying. Too many rejections could make writers avoid you altogether, even if you pay top price.



2.Outline The Format You Want

You don't have to provide an extremely detailed outline, but be sure the writer knows what amount of search engine optimization you're looking for. Some publishers want a post-Panda experience with less keywords and good LSI, others want the keyword to appear in the first sentence, last sentence and in each in-between paragraph. Writers have to choose an SEO path if you don't choose it for them. The results of letting them decide for you may or may not please you when you have the finished piece in hand.



3.Keep A List Of The Writers Who Deliver Good Content

You can hire a specific writer from their profile page, and even if your favorite doesn't work weekends, you'll still have a list (eventually) of true winners to choose from. Keep inventory of which writers have delivered works that prove they know their grammar, care about content accuracy, and the tone you specify for your pieces.



4.Avoid The General Pool For Articles You Need At High Quality

You may get lucky, some publishers do, but expecting 5 star work at nearly half a penny a word (what writers receive after the platform takes fees) is unrealistic. At that rate, the work is being done for slave-labor. No one can write enough articles a day to pay rent and eat on that kind of pay in the western world. As a result, writers will take less care with pieces from the general pool than they would an article priced to respect the time available in their work session.

In the general tier, you can expect rush jobs, grammatically incorrect pieces, rewrites that are just a hair above plagiarized, plagiarized works, and the odd shining articles that won't be back once the writer gets into the higher tier. If you just need works to rewrite, the general pool can't really disappoint if you are fair about getting what you're paying for. If you need quality work, however, order through the higher tier and make it worth the writer's while.



The iwriter platform can grant boon or bane if you're not careful. They are the lowest paying content interface to date at their low tier. This easily attracts writers with lacking or sporadic-motivation (and then there are those who haven't gotten a handle on writing but write for you anyway) and publishers interested in taking liberties (some of these jokers expect 25.00 quality for 2.00 and abuse the writers that accept their projects – read through the low feedback on writer's pages for a few chuckles).

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